8 Key Principles Of a Good Website Design
Good Typography and readability
Stylish text and designs are great, but text is still what gives your audience information, so dont get carried away with the style of your text.
Research shows people spend more time on websites that they can easily navigate, people don’t want to have a Ph.D. in web design to navigate your website, so hit the nail on the head.
Making your website very compatible with the mobile platform is very important, most people access information on their smartphones these days and you don’t want to be the website people avoid cause its not mobile compatible.
Give your attention to match design elements throughout each of the pages.
Finalize the fonts and the right colors for your texts, buttons etc, and stick to them throughout the development.
Avoid Over-designing your website. Putting too many elements on the page may lead to distracting visitors from the main purpose of your website. Simplicity always works in an effective web page design.
Color Palette and Imagery
Getting the right color combination is key, get colors that are cool and complement each other. Conflicting colors will just lead to distraction.
The most important aspect of your website is to communicate with your audience, so make sure you are putting the right message out there and highlight them properly.